Hello, I'm Jason.
Profile
Born-and-raised in Winnipeg, Jason has a passion for people and places and has worked towards realizing these human-centered connections through a variety of urban management and city planning roles. As a queer person of colour, Jason offers a special perspective to the field of city planning. His experience as the “other” in public space plays a significant role in his practice ã…¡ in how he perceives people and the skills/perspectives they offer; and how cities are tools toward inclusion and representation.
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During his tenure at the Downtown Winnipeg BIZ, Jason worked with a highly-creative team to build and inspire a safer, more resilient, and inclusive downtown through creative placemaking and tactical urbanism, stakeholder and political engagement, research and market intelligence, media relations, and community consultation. He is an award-winning marketing and communications professional who, in this role, developed city-wide campaigns that have generated hundreds of thousands of downtown visits from local and out-of-province tourists and millions of dollars worth of earned media coverage. In this capacity, Jason also served as a primary spokesperson for the organization and signing authority for all budgetary expenditures. He is regarded by downtown management practitioners as a consummate collaborator and effective downtown advocate, and was selected as one of four Canadian fellows as part of the International Downtown Association (IDA) Emerging Fellows Program.
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Jason is passionate about helping communities generate ideas for their future. As a Land Use and Community Planner with HTFC Planning & Design, Jason led both both short-term and long-term development planning efforts with Manitoba towns, including Pinawa, RM of Ritchot, Stonewall, Waywayseecappo, and Woodlands. Within city limits, he worked on projects related to corridors and greenspaces, recreation, bridge design, bicycle infrastructure, and Indigenous reconciliation. More recently, Jason joined the City of Edmonton as a Principal Planner, leading policy and development efforts for greater infill in downtown, mature, and core neighbourhoods. As a professional member of the Canadian Institute of Planners (CIP), he is committed to bringing about consensus between varied stakeholders and to develop localized capacity in the areas of planning, implementation, and monitoring/evaluation.
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Jason volunteers his time on a variety of Winnipeg boards and committees interested in homelessness alleviation and promotion of the arts. He spearheaded the first CEO Sleepout in Canada, which fundraised close to a million dollars to support employment programs for individuals experiencing homelessness.
Areas of Expertise
HR & Management, Board Governance, Strategic Planning, Land Use/Community Planning, Community Consultation, Plan and Policy Development, Public Programming, Marketing & Public Relations, Sponsorship, Statistical Analysis, Visual Mapping, Budgeting, Urban and City Policy
Education
University of Alberta, Doctor of Philosophy (Urban Planning), 2019 - present
University of Manitoba, Master of City Planning, 2017
University of Winnipeg, Bachelor of Science, 2009
University of Winnipeg, Bachelor of Arts, 2009
Professional Experience
2024-present: Vice President, Strategy & Operations, BILD Edmonton Metro
2023: Instructor, University of Alberta School of Urban and Regional Planning
2022-2024: Director, Metro Strategy & Advocacy, UDI - Edmonton Metro
2018–2022: Principal Planner, Lead Strategist, City of Edmonton
2016–2018: Land Use/Community Planner, HTFC Planning & Design
2016: Emerging Leader Fellow, International Downtown Association
2012–2016: Managing Director, Downtown Winnipeg BIZ
2011–2012: Leader, Strategic Initiatives & PR, Downtown Winnipeg BIZ
2009-2011: President & CEO, University of Winnipeg Students’ Association
2009-2011: Director, Board of Regents & Senate, University of Winnipeg
2009-2011: Nominating Committee Chair, UW Community Renewal Corp.
2007-2009: Researcher, University of Winnipeg Faculty of Science
Publications
Peer Reviewed
2022: "Assessing inequity in zoning bylaws: a case of Edmonton, Canada." Planning Practice & Research.
2021: "Missing Middle Math." University of Texas Planning Forum Journal.
2021: "Good planning + social cohesion intersect during the pandemic and recovery." Policy Options
2021: "Challenging from within." Plan Canada (Spring 2021)
2021: "Edmonton's zoning makeover is an opportunity for equity." Plan Canada (Spring 2021)
2019: "Meet Me in The Middle." Plan Canada (Winter 2019)
2018: "Idle, No More." Plan Canada (Spring 2018)
2016: "Indigenous Activism & City Planning in Winnipeg." University of Manitoba
2015: "Indigenous Activism & City Planning in Winnipeg." Warehouse Journal, Vol. 25
2014: Downtown Winnipeg Trends, Institute of Urban Studies (w/ McCullough), Vol. 4
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Opinion Pieces
2023: "Colour Your City." Canadian Architect (December 2023)
2023: "Let's work together to make downtown more pedestrian-friendly." Edmonton Journal (November 2023)
2023: "What the debate over 102 Avenue can teach us about city building." Edmonton Journal (March 2023)
2022: "Urban is everywhere." Canadian Architect (August 2022)
2021: "A Warm Winter Embrace." Winnipeg Free Press (December 2021)
2021: "Pride of permanent place." Winnipeg Free Press (June 12, 221)
2020: "Blueprint for a more equitable, inclusive post-pandemic city." Canadian Architect (Nov. 11, 2020)
2020: "When vision meets COVID-19." Winnipeg Free Press (w/ Rappaport, Sinclair) (October 10, 2020)
2020: "A city for all." Winnipeg Free Press (w/ Ren Thomas) (September 26, 2020)
2020: "One great divercity." Winnipeg Free Press (July 4, 2020)
2020: "Is 'missing middle' financially viable?" Canadian Architect (June 23, 2020)
2020: "Disease-driven details." Winnipeg Free Press (April 18, 2020)
2020: "A downtown for everyone." Winnipeg Free Press (February 29, 2020)
2019: "Living in a laboratory." Winnipeg Free Press (January 4, 2020)
2019: "App-etite for engagement." Winnipeg Free Press (November 23, 2019)
2019: "Homing in on a solution." Winnipeg Free Press (July 6, 2019)
2019: "Filling in the blanks." Winnipeg Free Press (May 4, 2019)
2019: "Rivers run through them." Winnipeg Free Press (March 9, 2019)
2018: "Igniting the Pilot Light." Winnipeg Free Press (December 29, 2018)
2018: "City should come out." Winnipeg Free Press (November 24, 2018)
2018: "At the crossroads." Winnipeg Free Press (September 7, 2018)
2017: "Bleak Beauty." Winnipeg Free Press (July 22, 2017)
2016–2018: Duets, Winnipeg Free Press, Monthly Columnist (Section 49.8)
Cited In
Syvixay, J. (2023). "Building Equity in Planning Practice." (Lecture, UAlberta)
Adin, E. & Chau, L. (2020). "The Profession of Planning." (Course, UBC)
Distasio, J. (2020). "Housing and Neighbourhoods." (Course, UWinnipeg)
Thomas, R. (2020). "Introduction to Planning." (Course, Dalhousie)
Distasio, J. (2020). "Urban Revitalization." (Course, UWinnipeg)
Whitfield, K. (2019) "What is the evolution of citizen leadership and how does that leadership influence community planning?" (Course, UAlberta)
Wideman, T & Masuda, J. (n.d.) "Intensification and neoliberalization: a case study of planning policy in Winnipeg, Canada." (Literature)
University of Saskatchewan. (n.d.). Indigenous Studies Portal. (Library)
Featured Plans
Infill Roadmap + Missing Middle Infill Design Competition
Zoning Bylaw Renewal Initiative + GBA+ and Equity Toolkit
Manitoba Legislative Grounds Framework Plan
RM of Ritchot Main Street Revitalization Study
Grant Park Recreation Campus Plan & Feasibility Study
RM of Woodlands Short Term Action Plan
Pinawa Waterfront Secondary Plan
Arlington Bridge Preliminary Design Concept
St. John's Park Redevelopment Master Plan
East Fort Garry Active Transportation Study
Rooster Town Stakeholder Engagement
Waywayseecappo First Nation Traditional Knowledge Study
Affiliations
Member, Manitoba Professional Planners Institute
Member, Canadian Institute of Planners
Awards
Award of Excellence (Merit), Canadian Institute of Planners, 2020
President's Award for Young Planners, Canadian Institute of Planners, 2020
Alberta Graduate Excellence Scholarship, University of Alberta, 2020
Plan Canada Award (Article of the Year), Canadian Institute of Planners, 2019
Mayor's Medal, University of Manitoba Faculty of Architecture City Planning, 2017
Canada 150 MP's Medal for Volunteerism, 2017
MPPI Case in Point, Grand Prize Winner, 2016
CBC Future 40, CBC, 2015
Communicator of the Year, Canadian Public Relations Society, 2014
Community Service
Michael Phair Park Revitalization Committee, 2022-present
Board Member, CIP Planning Student Trust Fund, 2020-2022
Capstone Advisor (Anna McKinnon), University of Manitoba, 2022
Capstone Advisor (Carolina Garza), University of Manitoba, 2022
Capstone Advisor (Justin Grift), University of Manitoba, 2021
Capstone Advisor (Ryan Fox), University of Manitoba, 2020
Mentor, interVivos, 2020
Studio Client (Graduate), UofA School of Urban and Regional Planning, 2019
Studio Client (Undergraduate), UofA School of Urban and Regional Planning, 2019
Emerging Leader Fellow, International Downtown Association, 2016
​Committee Member, 10-Year Plan to End Homelessness Committee on Data, 2014
Board of Regents & Senate, University of Winnipeg, 2009-2011
Committee Chair, UW Community Renewal Corporation, 2009-2011
Advisory Council Member, Downtown Food Assessment Food Matters MB, 2013
Board Member, University of Winnipeg Alumni Association, 2012-2014
Founding Committee Member, Graffiti Art Programming Studio 393, 2012​
Students of Colour Commissioner/Treasurer, Canadian Federation of Students, 2009
Speaking Engagements
CNU29, Congress for the New Urbanism, Panelist, 2021
Intbau, The Architecture of Place, Panelist, 2020
Urban Spaceship Conference, NEWaukee, 2020
Canadian Urban Institute, Bring Back Main Street, Panelist, 2020
Canadian Institute of Planners, Planning and Social Equity, Moderator, 2020
Canadian Institute of Planners, Indigenous Week Webinars, Moderator, 2020
Canadian Institute of Planners Annual Conference, Panelist, 2020
Royal Architectural Institute of Canada Annual Conference, Panelist, 2020
Building Equality in Architecture Prairies, City Building for All, Panelist, 2020
World Town Planning Day, Panelist, 2019
Canadian Institute of Planners Centenary Conference, Panelist, 2019
Canadian Institute of Planners Centenary, Forward Planning Series, Panelist, 2019
Canadian Institute of Planners Conference Panelist, SOUL Winnipeg, 2018
Art in Bloom Master Talk Moderator, Winnipeg Art Gallery, 2017
Steal This Idea Panelist, Spur Festival, 2015
Conferences
Chair (Sponsorship, Marketing), Canadian Institute of Planners Conference, 2018
CanU9 Summit Delegate and Communications Committee Chair, Winnipeg, 2017
Marketing Chair, Winnipeg Art Gallery, Art in Bloom & Gallery Ball, 2013–2017
International Downtown Association, Emerging Leaders Fellow, New York, 2016
Rocky Mountain City Summit Delegate, Denver, 2014
International Downtown Association Conference Delegate, New York, 2013
Canadian Housing Renewal Association Conference Delegate, Ottawa, 2013
Canadian Federation of Students Annual General Meeting, Ottawa, 2009–2011